Cordiez

mallard, pheasant, & trout

It’s a bird, it’s a fish, it’s…a dog toy! This dog toy utilizes bright colors and the repetitious textural patterning of corduroy to captivate both pet & parent. These toys hearken back to the bird-dog and waterfowl dummies used for hunting.

Who’s buying all the dog toys?

Daily, women spend more time than men making economic decisions for their families, encompassing everything from consumer goods to services. Women drive 70-80%

OBJECTIVE bring more male consumers into the market

70-80%

of all consumer purchasing through buying power and influence.

A hunting themed dog toy could fill a gap in the pet product market for male consumers

The Global Hunting market is anticipated to rise at a considerable rate during the forecast period, between 2023 and 2030. The market size of Hunting and Trapping sector has increased by 80.6% between 2013 to 2023.

If it ain’t broke…add poly-fil, a squawking noisemaker, & make it cute. Cordiez were designed to mimic the classic mallard decoy, or duck bumper, into a soft goods format.